Mumbai (Maharashtra) [India], February 14 (ANI/BusinessWire India). TECNO, one of the world's leading smartphone manufacturers, celebrates Indian pioneers with its innovative marketing campaign highlighting 'Phantom Pioneers' and the new PHANTOM X2 Pro. . The new smartphone is a game changer in the flagship segment and marks the brand's new entry into the premium smartphone segment in India. TECNO's philosophy of "stop at nothing" exemplifies the rapid growth of inner strength and is in line with the campaign's emphasis on celebrating outstanding individuals. The social campaign follows the journey of industry pioneers through a series of videos featuring Masaba Gupta, Jeremy Lalrinuga, Aditya Seal, Shirley Setia, Shivesh Bhatia and Raj Abhinav, who share their stories from the mundane to the 'inspiring'. To redefine the smartphone experience, TECNO in collaboration with GQ hosts the Pioneer Power Fest. The event was unique and brought together celebrities including Harshvardhan Kapoor, Masaba Gupta, Rohit Saraf, Tahir Raj Basini, Ahana Kumra along with social media influencers and tech enthusiasts. The high-profile event highlights the common ground between PHANTOM X2 Pro and renowned Indian pioneers who set the tone in their respective fields. PHANTOM X2 Pro, the flagship of the PHANTOM X2 series, was launched in India on January 24, 2023. PHANTOM X2 Pro is the flagship product and the first gadget of TECNO's premium brand global strategy. It features several industry firsts, including the world's first photo-quality detachable portrait lens, a dual-curve AMOLED display and the Dimensional 9000 5G processor. Innovation, beauty and fun are the three revolutionary features of PHANTOM X2 Pro. Commenting on the launch, Arijit Thalapatra, CEO, TECNO Mobile said, “The Pioneer Power Fest platform is a game changer through innovation, which is very important to us when we launch the PHANTOM X2 Pro. The first pop-up camera for stunning portraits. The idea is to provide a first-class experience to the growing number of users whose smartphones are their primary tool for professional photography. to drive. A smartphone is a perfect combination of advanced technology and unique design. With amazing features. The phone is powered by one of the most powerful smartphone chipsets, the MediaTek Dimensity 9000 5G chipset, which is unrivaled in terms of speed, performance, power efficiency and more. The next Phantom Pioneer program explores the stories of Indians who never give up in responding to TECNO India's tribute to pioneers. Anyone who wants to be a brand pioneer can register on the microsite and submit their information and pioneer slogan. The participant with the most likes will advance to the next round. The winner of this innovative and unique campaign will get the chance to be the face of the new PHANTOM X series.
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